The successful implementation of a strategy  is related to the way it´s show or sell the product or service. Selling includes many marketing activities, and this activities are especially critical when a firm pursues a market penetration strategy. These activities can be sale promotion, advertising, personal selling, customer relations, etc. For a successful marketing strategy, we will: 

 

• Make advertising through social networks

• Create partnerships with newspapers or magazines, where you can post  a bonus offering a 20% discount on a service.

• Create partnerships with businesses that are not competition, so that the two companies are promoted and both are benefited.

• Offer discounts on special dates.

• To the most frequent guests on their birthday, give them a voucher with 50% discount on a service.

• Call people who ask for a service for the first time to see how they felt and to measure their satisfaction.

• Calling customers who have more than three months without requesting a service, to remind all our services and inform them if we have any new.

• Ordering every 15 days and pay on time to our distributors.

 

 

Product and Service Planning

 

 

Product and services planning is particulary important when a company is pursuing product development or diversification. We take into account some activities to make the most effective product and service planning:

 

• The customer must sign a statement received when the car is delivered, after checking that everything is in order and that the service has been performed as agreed.

• Give a discount if the worker is late more than 20 minutes.

• If the worker commits any damage to the car , the company will respond to these , having consent of both sides.

• Excellent quality products because that's the main thing for cleaning the car.

• We attend one particular telephone line for customer service.

• In the webpage will a section in which the customer can send their comment or complaint about the service.